Stop using the same, expected branding words “Innovative, Trustworthy, Bold” – Find words that will truly resonate with your audience using this comprehensive Brand Personality Words List!
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For many small businesses, customer retention is key to success. It's easy to overlook, but retaining customers is extremely valuable. Not only does it cost up to five times less than acquiring a new one, but it also boosts your profits—just a 5% bump in your retention stats can increase your profits by up to 25%!
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In case you never considered creating brand guidelines, or you’re just learning about this now, here are our top 5 benefits (to name a few) of having a brand book for your company.
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To achieve a professional looking brand, you need everyone who works on your brand to collaborate efficiently; making sure they all use the same colors, fonts, logos, and keep your brand looking consistent throughout. Often times, as small businesses grow, they have a harder time keeping track of brand consistency, that’s where a brand book comes in.
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OK so things have taken a REAL shift… but don’t worry! Your brand is SO MUCH MORE than its physical space. Your brand is a “feeling,” a lifestyle, a community. Although your sales may be affected, there are so many ways to get creative and make the most out of our current situation. Here are some cool ideas for you to grow your restaurant brand without having to be physically open.
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What is SEO and how does it work? Why is Search Engine Optimization important? How do I show up & rank higher on Google Search Results? Can I improve my website’s position on search engine results pages? Where can I find an SEO specialist? Do any of these sound familiar? We're here to help. Learn the basics about SEO (Search Engine Optimization) and why you should care about it when building your website.
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